In 1998, S-Lem Electric Vehicles were being imported into Portland, Oregon from Switzerland.
Vision: This small electric- or man-powered vehicle could offer a new way to commute to work. Our client wanted to introduce the electric vehicle at the Portland Auto Show and introduce it through the EV racing culture.
Challenge: Through conversations with the importer, the city of Portland had an issue with its small size and seatbelts. In conversations, we also realized that charging stations were going to be necessary to travel further distances.
Results: It was successfully introduced and S-Lem’s were purchased by a couple EV enthusiasts! Additionally, initiatives and proposals were presented to the City of Portland to get charging stations integrated throughout the city. S-Lem was instrumental in getting the thoughts moving in the right direction… Fourteen years later the charging stations became a reality.